Bank holiday hope for beer sales

Beer sales fell by 3.8 per cent in the first quarter of 2011 compared with the same period in 2010
12 April 2012

Beer sales fell by 3.8% in the first quarter of 2011 compared with the same period in 2010, according to figures published by the British Beer and Pub Association (BBPA).

The latest UK Quarterly Beer Barometer revealed falls in pub and retail beer sales.

But the decline of sales in pubs slowed, following an 8.8% fall in the same period in 2010 - the lowest first quarter decline since 2005.

While the impact of the 7.2% tax rise in the Budget has yet to surface in the statistics, the BBPA said the good Easter weather and the extended bank holiday season may help the second quarter figures, as people flock to pubs to enjoy the royal wedding and the sunshine.

Brigid Simmonds, BBPA chief executive, said: "Taken together, the fall in sales, and the impact of the Budget shows sales in the sector are still fragile.

"However, the on-trade's performance relative to the off-trade has improved - and quarter two will be helped by the bank holiday bonanza and the good weather.

"While it's a pity that any recovery will be undermined by the huge tax hike, we still must make the most of the bank holiday season and enjoy a celebratory beer or two in the nation's pubs in the coming days."

Create a FREE account to continue reading

eros

Registration is a free and easy way to support our journalism.

Join our community where you can: comment on stories; sign up to newsletters; enter competitions and access content on our app.

Your email address

Must be at least 6 characters, include an upper and lower case character and a number

You must be at least 18 years old to create an account

* Required fields

Already have an account? SIGN IN

By clicking Sign up you confirm that your data has been entered correctly and you have read and agree to our Terms of use , Cookie policy and Privacy notice .

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged in