This company lets you donate your unused reward card points to charity

There are currently more than £7billion worth of unused reward points in the UK
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In the UK, around 94 per cent of consumers own at least one loyalty card – yet more than half of us let these points expire.

This culminates to a whopping £7billion worth of unused loyalty points each year.

Luckily a new company has found a great way to use these points - donate them to charity.

For Good Causes is an innovative platform that allows consumers to convert their unused reward points – whether they be from your shopping card or air miles – into cash donations for any UK registered charity.

Founder and CEO, Crispin Rogers said in a statement: “Our research shows consumers, particularly millennials, love the idea of recycling their rewards to a charity of choice. Giving is contagious, it creates a feel-good factor and connects people.

“We’re calling on brands to empower generosity. Imagine the positive social impact we could collectively make if just a little of this unused value is gifted to UK charities.”

The start-up aims is to raise £100million for charities over the next five years – and it’s super easy for you to get involved.

All you need to do is sign in to your reward provider and select the ‘For Good Causes’ gift card and the value you’d like to donate. You will then receive an email with the gift where you can choose a charity to donate it to.

There’s never been an easier way to donate to charity.

To find out more, visit forgoodcauses.org/

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