We'll take the money, honey

12 April 2012

BRITONS rate money higher than love, with almost three times as many people claiming they would rather double their salary than meet their perfect partner, research has shown.

Approximately 20% of Britons who were asked what life changing event they would most like to happen to them said they would like to see their salary double, compared with just 6% who claimed they would like to meet their perfect partner, according to investment group Invesco Perpetual.

The second most popular choice was to become fit and healthy overnight, with 19% of those questioned claiming they would most like to see this happen, while 16% of people said they would like to travel the world.

About 13% of people claimed they would most like to be able to wipe out their debts, and 8% said they would like to double their savings and investments.

Doubling your salary was most popular with people aged between 35 and 44 years old, with 25% claiming this was the life-changing event they most wanted.

More men than women would like to meet their perfect partner, with 8% of men compared with just 5% of women saying they would most like this to happen.

The survey also asked people what they would do for a close friend or relative if they could afford it.

One in two people said they would like to pay off the debts of someone close to them, while 13% would like to give them the deposit for a new home, and the same percentage would like to pay for school or university fees for the child of a friend or relative.

Mike Webb, chief executive at Invesco Perpetual, said: 'It's clear from the research that money continues to be very important to people, and whether we like it or not money gives us choice and security. Unfortunately though, for most people their boss isn't going to wake up tomorrow morning and generously decide to double their salary, so it becomes more important to make sure people start saving and investing now for things they may want out of life later.'

NOP questioned 990 adults by telephone between 22-24 February.

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