Vivendi stake sale welcomed

Nick Goodway12 April 2012

SHARES in British Sky Broadcasting tumbled as much as 5% today as Vivendi Universal, the American-French media giant, put its £1.7bn 13% stake in the digital broadcaster up for sale.

Rumours of the imminent sale have been circulating since last Friday, leading to a record 8% fall in the value of shares in BSkyB, 36% owned by Rupert Murdoch's News Corporation, over the past two days.

Today they dipped to 650p before bouncing back to 710p, a gain of 28p, as the share sale seemed to be welcomed by the market.

Deutsche Bank and Goldman Sachs were today given the task of selling Vivendi's stake through an accelerated bookbuilding exercise. Deutsche actually took the stake from Vivendi last October and sold a third of it.

Today's move could improve Vivendi's standing with the credit rating agencies. The book-building was expected to be completed this afternoon.

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