Blair Jr’s unicorn is a success story born in London

Multiverse closed its latest round of funding valuing the business at £1.3 billion
Multiverse founder Euan Blair spent his formative years growing up in Downing Street (Dominic Lipinski/PA)
PA Wire

There will understandably be a huge amount of attention focused on Tony Blair’s son Euan today as his online apprenticeship platform Multiverse closes its latest round of funding, valuing the business at a remarkable $1.7 billion (£1.3 billion).

Perhaps it is a good moment to be reminded of his dad’s close ally Peter Mandelson’s famous declaration that New Labour was “intensely relaxed about people getting filthy rich as long as they pay their taxes”.

But strip out the history, the politics and personalities and this is a success story London can be proud of. Unicorns — start-up companies with a $1 billion valuation — are the gold standard of the tech world.

Two-thirds of Britain’s unicorns were “made in London” and Marylebone-based Multiverse is no exception. It is claimed to be the UK’s first “EdTech” unicorn with 500 clients worldwide including Cisco, Google and Verizon.

It also shows once again that important though the levelling-up agenda is, London’s remarkable record as a wealth creation hub is vital to the health of the UK economy as a whole and should not be jeopardised.

Create a FREE account to continue reading

eros

Registration is a free and easy way to support our journalism.

Join our community where you can: comment on stories; sign up to newsletters; enter competitions and access content on our app.

Your email address

Must be at least 6 characters, include an upper and lower case character and a number

You must be at least 18 years old to create an account

* Required fields

Already have an account? SIGN IN

By clicking Sign up you confirm that your data has been entered correctly and you have read and agree to our Terms of use , Cookie policy and Privacy notice .

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged in